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How to Optimize Website for Google Featured Snippets

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  How to Optimize Website for Google Featured Snippets: A Step-by-Step Guide Google Featured Snippets are an SEO feature and very powerful tool that Google has been rolling out since 2015. These are the boxes that appear at the top of Google’s search results when you conduct a question-based search. Featured snippets show up in both organic and paid searches, so this optimization strategy is an all-around win. At first glance, featured snippets seem like they’re only helpful for getting people to your site. But there’s more to it than that. Optimizing for featured snippets will also help you rank better in Google’s organic search results because you’ll be answering the questions that people are typing into the search box and they often appear at the top of the page. And if you optimize for both types of queries (questions and informational), then you can rank well in both types of searches! Why Optimize for Google Featured Snippets? Google Featured Snippets are one of the best ways to